Smart Products Top #10

Sustainability

Legislation is changing in the US and globally.  Our platform practices variable data and identifying objects uniquely so brands can better support zero waste, minimize one time use products and offer recycling down to the product sku to mobilize a circular economy.
SUSTAINABILITY

More Content

Cleaner Design. By reducing the clutter of too much copy and over flyering brands can obtain cleaner design.
MORE CONTENT

Cloud Updates

By moving to the cloud content becomes a living entity and is accessible to updated as more relevant content become available.
CLOUD UPDATES

Localization

Objects are given macro and micro locations enabling content to be customized by location and micro location.
LOCALIZATION

Translation

Mobile pages are enabled with simple drop downs for language selection enabling multi lingual content that invites more customers to engage.
TRANSLATION

Personalization

Assets are available for assignment to people like a direct mail campaign which enables better personalization.
PERSONALIZATION

A/B Testing

By enabling brands to measure what calls to action are most successful on print designs, brands can use data insights to make decisions on future designs and CTA that resonate with customers.
A/B TESTING

Data Insights

QWASI enables conversion metrics that share the highest engagement across events, ads, products and stores as well as what of these areas and subareas are generating the highest conversion.
DATA INSIGHTS

Optimization

Most brands today simply link to their websites which is not always mobile optimized, and leaves social engagement buried. QWASI pages focus on social as this is a huge focus for brands to grow engagement numbers.
OPTIMIZATION

Support

As brands launch new product lines it is important to tell the story around these products, but also offer customers product specific support.  Adding variable data enables context to better support customer feedback and cuts the time to resolve issues by 500%.
SUPPORT

Audiences

1. Product Innovation & Support - responsible for new products, sharing the stories around those products, and assisting the support team in trouble shooting customer engagement
2.Agency & Marketing are in charge of events, advertisements, and branding as well as Omnichannel, CRM & D2C - in change of growing database, sales, and measuring conversion.
3. Sustainability is in charge of zero waste initiatives and metrics.
AUDIENCES

Value

Most brands have a target $20-$50 CPA (cost per acquisition). If a company is doing a 500K product run and they get 1% take up they would have 5000 engagements generating the apx CPA value of $100,000-$250,000. If half of those customers signup for the club program valued at 500 annually, the return is $125,000 year one, compounding YOY to nearly $1M by year five.
VALUE